Getting Your Groom to Think Pink

CTW Features

Take off those rose-colored glasses, gals. Although pink is certainly a popular color for all-things wedding, it’s also a notoriously girlie, frilly hue. But even if your groom isn’t tickled pink by the initial idea of using it in his big-day aesthetic, these expert tips can help you do it anyway – in a way that he will like, too.

Combine & Conquer

Make pink more pleasing by pairing it with other colors that might appeal to a typical male sensibility. Matthew Robbins, author of “Matthew Robbins’ Inspired Weddings: Designing Your Big Day with Favorite Objects and Family Treasures” (Stewart, Tabori & Chang, 2012), thinks pink and grey is quite elegant and chic. “The grey tones bring a level of sophistication and formality to an otherwise very romantic and soft tone.” Robbins recommends combining pink with navy for a more casual affair, or for an autumn or winter wedding, metallic tones like pewter or copper can add a more masculine feel.

Wayne Gurnick, owner of Los Angeles-based event company Moments by Wayne Gurnick, is also a fan of the pink and frost grey palette, as well as pink and chocolate brown and pink and black. Men are “more familiar with and accustomed to wearing and living with grays, browns and blacks,” Gurnick says.

Where to Roll It Out

The key? Be selective.

Your flowers are the most obvious place for pink tones, says Robbins, as long as you mix your blush-colored blooms with flowers in other hues or opt for spare arrangements. Other perfect places for pinks: a subtle detail on the groomsmen’s ties, pocket squares or socks if they are wearing grey or navy suits, and unexpected parts of your paper goods, like the back of a menu or the invitation’s envelope liner, says Robbins.

You also can embellish your printed goods – or any aspect of your décor, from the cake to the ribbons on your favor bags ¬¬– with a monogram or signature design that contains a touch of pink, says Gurnick, who often creates these custom elements for his clients. “Another fun way to introduce color into the wedding is in a candy bar,” he adds.

When to Rein It In

Gurnick advises getting your guy on board by avoiding the word “pink” in the first place. There are numerous variations of the color, all with different names, he notes, so simply say Strawberry Sorbet, Tropical Rose, Fandango or Camellia. And rather than incorporating the color in attire, use pink blooms or buds in boutonnières instead.

In addition, you should skip over-the-top, insanely romantic floral installations, ethereal fabrics, and details with tons of glitz. “All of these things combined with pink can easily look like Barbie’s dream wedding rather than a chic, contemporary event celebrating two people,” Robbins says. “Keep flowers, linens and lighting tailored, soft and elegant. If you take this approach, you can probably get away with even more of your favorite pink tones!”

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