Dunkin' Brands

Dunkin' Donuts 'Croissant Donut' Hits Stores

Dunkin' Donuts 'Croissant Donut' Hits Stores

Don't call it a Cronut. That's a brand trademarked by its inventor, chef Dominique Ansel.

But Dunkin' Donuts is now selling a version of the pastry that went viral and launched dozens of knockoffs worldwide. The "croissant doughnut" hybrids, with 24 layers of dough and a sweet glaze coating, are in stores as of today in limited quantities. Priced at $2.50 apiece, they're served in individual window boxes.

In honor of the launch, anyone who registers for Dunkin'...