Sacha Baron Cohen, who appears in this year's Best Picture nominee "HUGO," is not allowed to attend the Oscars this coming Sunday night.
The British comedian/actor, best known known for his portrayal of "Borat," was planning to walk the red carpet as General Aladeen, the main character in his new movie "The Dictator". Cohen had planned to later on change into a tuxedo but the Academy Awards did not fancy the idea and has pulled Cohen's Oscar ticket banning him from the event.
It wouldn't be the first time someone is goofing around on the red carpet though. In 2000, Trey Parker and Matt Stone of "South Park" showed up on the red carpet dressed up as Jennifer Lopez and Gwyneth Paltrow, something the Academy wasn't happy about.
The Academy of Motion Pictures President, Tom Sherak, told Paramount Pictures, the studio distributing "The Dictator" and "HUGO," that "it's a bad thing to do since it would make a mockery of the red carpet," according to LA Times.
Using the Oscars as an opportunity to promote a new movie is nothing new. Ben Stiller appeared in his "Starsky and Hutch" outfit onstage in 2004 and in full "Avatar" make-up and hair in 2010. This year's host Billy Crystal appeared on stage in 1991 riding a horse right before his movie "City Slickers" came out.
"The Dictator", starring Cohen together with Megan Fox and Anna Faris, is about General Aladeen a Middle Eastern dictator who risks his life in order to keep his dictatorship. The movie comes out this May.
Check out "The Dictator" trailer here: http://youtu.be/E-2PVh-Ht3U