Notching a beltful of Tony nominations doesn't bring the same enduring sales spike as an award itself, but it helps: "A Gentleman's Guide to Love and Murder" and "Hedwig and the Angry Inch," the two titles to rack up the most nods from last week's nominations announcement, both got a nice B.O. boost last week -- enough for "Hedwig" to set a new house record at the Belasco Theater.
With ten noms, "Gentleman's Guide" climbed to $580,279 -- not a blockbuster number, but still a week-on-week rise of 23% to a tally that ranks, out of the show's entire six-month run so far, second only to its Christmas-week peak of about $815,000. Last week's wrap -- i.e., total receipts including advance sales -- hit $1.3 million, with $370,000 of it coming from the day of the nominations, according to reps for the show.
Neil Patrick Harris starrer that racked up eight nods, came within spitting distance of $1 million -- $993,474 -- from seven perfs rather than the traditional eight. That's a major jump from the prior frame's tally, which was kept down by the show's heavily comped opening night and post-opening press perfs. Last week's tally breaks the record set at the 1,007-seat theater earlier in the season by "Twelfth Night/Richard III," which played eight shows a week (but also offered a healthy number of its seats for $25 each).
The majority of shows on the Street declined, a little for some or a lot for the shows most likely to benefit from tourist biz. Overall Rialto cume slipped by about $2.5 million to $29.2 million for 37 shows on the boards. With city visitors on a slow wane following the Easter boom in biz, attendance fell by 17,000 to 290,507.
Nonetheless, this spring's strongest performers -- Denzel Washington topliner "A Raisin in the Sun" ($1,190,876), "Aladdin" ($1,176,765), "Les Miserables" ($1,0870,994) and Carole King tuner "Beautiful" ($1,036,646) -- all held on to their spots in the Top 10, while Bryan Cranston outing "All the Way" ($1,014,071), joined them there after snagging two Tony noms.
Sales barely budged, however, for "Bullets Over Broadway" ($950,052), nommed in six different categories. "If/Then" ($927,814), tapped for two, stayed plenty healthy but still reported a wide gap between the previous week's boffo tally and last week's -- a discrepancy that suggests the Idina Menzel starrer gets a lot of business from out-of-towners, which is unusual for a new show with an unfamiliar title.
Among the season's other new musicals, "After Midnight" ($523,053) climbed a bit and Audra McDonald vehicle "Lady Day at Emerson's Bar and Grill" ($490,737) stayed even, but "Rocky" ($707,891) slipped -- as did "The Bridges of Madison County" ($286,948), which has been posting weekly tallies low enough to prompt producers to shutter the show May 18.
Play "Of Mice and Men" ($864,014), starring James Franco and Tony-nommed Chris O'Dowd, remained robust, and "The Realistic Joneses" ($605,288) -- left out of the nominations entirely -- stayed steady. "The Velocity of Autumn" ($130,333), nominated for Estelle Parson's lead perf, remained at the bottom of the chart in its final week on the boards, while "Mothers and Sons" ($172,916), with two nods, slipped.
The Main Stem cume will likely soften further in the coming frames as the Tony hoopla takes a breather before the June 8 awards. Look for Memorial Day weekend to get Broadway's blood flowing again.