Submarine Deluxe, the Gotham-based distributor whose last release was Oscar-nommed "Chasing Ice," has picked up U.S. distribution rights to "GMO OMG," the food-focused docu that had its world preem at the Berlin Intl. Film Festival in February.

Directed by Jeremy Seifert, the film centers on the genetically engineered foods that most people eat every day despite the fact that the effects of GMOs (genetically modified organisms) on the health of humans and the environment are mostly unknown. With the throughline of one family's hard-fought battle to avoid eating such foods, the doc also takes a look at the corporations who are the creators and major advocates of such foodstuffs.

Josh Kunau produced "GMO OMG" with exec producers Elizabeth Kucinich and Jill Latiano Howerton. Film is Seifert's first feature after the 2011 dumpster-dive short "Dive! Living Off America's Waste."

Submarine Deluxe is the distribution label of Submarine Entertainment, Josh and Dan Braun's sales and production company. Submarine also has released notable docs "Being Elmo" and "Love Marilyn."

Distributor will release "GMO OMG" in theater this fall, starting in Gotham Sept. 13 and going wider after that.


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