Abba Eban

Israel's Labor Party looks to rebrand with leadership vote

As Israel's Labor Party prepares to choose its new leader, it already has taken a big step toward shedding its image as a bastion of liberal, upper-class Israelis of European descent.

A party primary on Tuesday chose two candidates of Middle Eastern heritage as finalists for next week's runoff, handily defeating a trio of established blue-bloods associated with the old guard. In a strategy that could spell trouble for Prime Minister Benjamin Netanyahu, the party is now hoping its next leadership will appeal to the ethnic working-class voters who make up the core of Netanyahu's support.

Labor still has a long way to go before returning to its former glory days as the movement...