Moonves, who envisions CBS as a best-in-class player, would be the one behind the wheel. He has built a reputation as one of the most determined and patient executives in the business.
Next week, Moonves will achieve his dream of building the company's flagship CBS television network into the No. 1 network as measured by total viewers and the key advertising demographic of viewers age 18 to 49. It will be the first time since Moonves joined CBS in 1995 that the network will have notched this important milestone.