LOS ANGELES -- A dog that had a rough start in life is now getting the star treatment.

"Scooby Roo" has a "staff" of assistants -- including a therapist, masseuse and acupuncturist -- and an impressive list of celebrity pals.

But life wasn't always so good for the 11-month-old mutt, who was born without front legs and dumped in South Central Los Angeles.

Scooby Roo -- named for his Scooby Doo coloring and kangaroo hop -- and his sister, Sophie, were found living in an abandoned car near a freeway on-ramp. Scooby was covered in blood from scooting around on the asphalt.

A pair of good Samaritans caught the dogs and took them to Sheila Choi, who runs Fuzzy Dog and Cat Rescue, Inc., in Santa Monica.

Choi then sent out a mass e-mail seeking donations and other support.

A-list actress Demi Moore heard about Roo and tweeted about him. Actress Shannon Elizabeth also sent money and solicited help from her Twitter followers.

Alyssa Milano saw a YouTube video of Roo and called Choi, offering to become the dog's "godmother".

With all the celebrity help, Choi eventually collected $2,000 for a set of custom wheels for the dog.

A personal trainer is now working with Roo to help him adjust to the his new wheels.