The Walt Disney Studios
Should grown-ups care about the Radio Disney Music Awards? These guys say yes
One way to think about the Radio Disney Music Awards over the last few years has been — wink, wink — as a small world.
After all, the event, which began airing on the Disney Channel in 2013, has historically catered to a younger, more targeted audience than other music awards shows, such as the Grammys, the Billboard Music Awards or MTV's Video Music Awards.
It's traditionally scored smaller ratings than its grown-up rivals too. Last year, the Radio Disney Music Awards attracted 2.4 million viewers, according to Nielsen, while the Grammys had nearly 25 million in February.
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Should grown-ups care about the Radio Disney Music Awards? These guys say yes
One way to think about the Radio Disney Music Awards over the last few years has been — wink, wink — as a small world.
After all, the event, which began airing on the Disney Channel in 2013, has historically catered to a younger, more targeted audience...
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Walt Disney Animation Studios Short Film Collection
Walt Disney, Blu-ray, $39.99
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