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Barry Levinson

Brewing the perfect Yuengling TV beer ads in Canton

Brewing the perfect Yuengling TV beer ads in Canton

It’s 1:15 on a warm and sunny fall afternoon in Canton, and the downstairs bar and lounge area of the Fork & Wrench is packed with about 30 people. No, it’s not an office party or a surge of late lunchgoers waiting for a table upstairs at the Boston Street hotspot. There’s a TV commercial being made, and instead of the usual cool, dark ambience, the scene is one of lights, cables, clutter and a large camera standing in the center of the room locked down and focused on a bottle of beer in the middle of a spectacular wooden bar. Standing alongside the camera is Jim Bartolomeo, the camerman/director whose resume includes working on the first season of HBO’s...

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