Story | Oct 23, 2014 | 6:12 PM
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Story | Oct 24, 2014 | 2:30 PMDoes digital data offer indicators that can be used to monitor marketing effectiveness and predict box office success even before awareness turns into intent? Moviepilot - which studies social data and box office trends - analyzes this weekend's new movies across Facebook, YouTube, Twitter and Google (the methodology behind the numbers is laid out in the appendix below) over the seven days leading up to their release, when marketing campaigns should be at their peak.
Story | Oct 24, 2014 | 10:04 AM
LOS ANGELES (Variety.com) - LONDON -- U.K.-based production and film financing company the Fyzz Facility is to open a Los Angeles office in the same month as it celebrates closing its 50th feature film investment. The company, which is owned and...
Story | Oct 23, 2014 | 5:35 AM
ADDICTED A successful businesswoman, wife and mother (Sharon Leal) risks it all when she can't resist temptation. Not Previewed ALEXANDER AND THE TERRIBLE, HORRIBLE, NO GOOD, VERY BAD DAY 2 stars. Ed Oxenbould plays the boy who unintentionally jinxes his...
Story | Oct 23, 2014 | 8:30 AM
While at Mipcom to present his first TV show, "No Second Chance," popular American crime novelist Harlan Coben sat with Variety to discuss the new direction that his career is taking. The writer is back in France for "No Second Chance," almost a decade...