Love tailgating but hate the hunt for parking, the setup, the cleanup, all that ... work?
Former McDonald's Chief Marketing Officer Neil Golden has the solution for your chichi ways: Tailgater Concierge.
For about $55 to $90 per head, Golden's new business will deliver a grill, cooler, groceries, a canopy, chairs and nonalcoholic beverages to a prime tailgating spot outside the college stadium of your choice, nationwide. Don't want to get your soft hands dirty on the grill? Tailgater Concierge provides a chef too.
The idea of catered tailgating might seem to fly in the face of tailgating's do-it-yourself ethos: The high prices will rule out all but the wealthiest...