| May 1, 2015
| 5:52 AM
A state California agency has cited SeaWorld San Diego for allegedly failing to train employees how to "safely interact with killer whales," according to the Los Angeles Times.
California's Division of Occupational Safety and Health issued four...
| Apr 12, 2015
| 9:38 AM
The latest step in SeaWorld's plan to rehabilitate its image happened last week, when its new TV ads aired.
The first ad features members of the company's zoological team. It aired on network and cable programming and online – including on the...
| Apr 16, 2015
| 2:59 PM
Less than two weeks after taking on the post of chief executive of SeaWorld Entertainment Inc., Joel Manby can expect a harsh welcome from People for the Ethical Treatment of Animals.
The animal rights group, which has been criticizing SeaWorld's...
| Apr 1, 2015
| 11:00 AM
A book critical of SeaWorld has prompted the company to release a video of the author that shows him in an unflattering light.
In "Beneath the Surface: Killer Whales, SeaWorld, and the Truth Beyond 'Blackfish'," ex-SeaWorld killer whale trainer John...
| Feb 26, 2015
| 3:36 PM
With its theme-park attendance still declining amid controversy over its killer whales, SeaWorld Entertainment will soon debut a campaign to repair its brand and hold off on ticket-price increases.
Orlando-based SeaWorld told analysts its plans...
| Mar 24, 2015
| 9:07 AM
SeaWorld Entertainment Inc. is mounting a public defense of its animal handling in a new advertising campaign that began Monday, after a highly critical 2013 documentary left the park with declining revenue and attendance. The print and YouTube campaign...
| Mar 23, 2015
| 3:54 PM
SeaWorld Entertainment, Inc. on Monday revealed details of an aggressive new advertising campaign that takes on critics and highlights the company's care of killer whales.
SeaWorld will use print, TV and online communication, including a new website...
| Mar 19, 2015
| 5:29 PM
Facing sinking attendance amid controversy over the treatment of its animals, SeaWorld Entertainment named a new chief executive to help the company repair its damaged reputation.
SeaWorld named Joel Manby to the post of president and chief executive,...
| Mar 16, 2015
| 12:54 PM
SeaWorld Entertainment has introduced a marketing campaign with a “Meet the Animals” theme designed to lure visitors to interact with wildlife at its theme parks.
The Orlando-based company says the ads will appear on cable-television...
| Mar 9, 2015
| 8:37 AM
SeaWorld Orlando employees have gone to San Diego to help their sister park with a large sea lion rescue.
SeaWorld San Diego over the weekend suspended its sea lion and otter show to allow caretakers there to help rescue and rehabilitate young sea...
| Mar 5, 2015
| 3:08 PM
The Ringling Bros. and Barnum & Bailey Circus says the "Greatest Show on Earth" will go on without elephants.
Animal rights groups took credit for generating the public concern that forced the company to announce its pachyderm retirement plan on...