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Marissa Mayer

A collection of news and information related to Marissa Mayer published by this site and its partners.

Top Marissa Mayer Articles

Displaying items 12-22
  • Yahoo's share of search market rises; Google down but still dominant

    Yahoo Inc.'s share of the search market in the United States climbed above 10% last month as the search engine became the default option on the latest version of the Firefox browser. The news was followed Thursday by a letter from an investor expressing...
  • Exclusive: Some unhappy Yahoo investors asking AOL for rescue

    Exclusive: Some unhappy Yahoo investors asking AOL for rescue
    At least two top-10 Yahoo Inc shareholders are so unhappy with Chief Executive Marissa Mayer's turnaround efforts that they are making a direct plea to AOL Inc CEO Tim Armstrong to explore a merger and run the combined company. Their move follows an...
  • Yahoo buys video ad service BrightRoll for $640 million

    Yahoo buys video ad service BrightRoll for $640 million
    Yahoo Inc will pay about $640 million for automated advertising service BrightRoll, beefing up its ability to sell video ads in real-time to marketers. The acquisition sustains Chief Executive Officer Marissa Mayer's acquisition spree and sharpens the...
  • Yahoo to replace Google as default search engine for Firefox browsers

    Yahoo to replace Google as default search engine for Firefox browsers
    Yahoo Inc struck a deal with Firefox maker Mozilla Corp to replace Google Inc as the default search engine on the Firefox Web browser in the United States, a move that Yahoo Chief Executive Marissa Mayer said will help boost its flagging search market...
  • Walter Isaacson on 'The Innovators'

    Walter Isaacson on 'The Innovators'
    We think of innovators in general, and the giants of the Digital Age in particular, as lone geniuses. But just as the heralded designs attributed to visionary architects such as Frank Gehry and Renzo Piano are actually group efforts produced by...
  • Yahoo's Tumblr Enhances Video Player, But It's Still No YouTube Killer

    Tumblr, the micro-blogging site Yahoo acquired last year for $1.1 billion, has rolled out new features to make itself a better home for video. But despite speculation that it's aiming to become a rival to Google's YouTube, Tumblr still has a long way to...
  • Universal, CW and Hulu Buy Into Yahoo's Tumblr Autoplay Video Ads

    Entertainment companies have yet another social-marketing tool to play with: Yahoo's Tumblr micro-blogging site has launched autoplay video ads, with initial advertisers including Universal, CW and Hulu. The video ads on Tumblr will show up in users'...
  • Yahoo to lay off 400 in India, invite some to work in U.S., report says

    Marissa Mayer caused an uproar last year when she banned telecommuting for Yahoo employees. Now it looks like she again wants workers as close to the company as possible. The online tech company is reportedly cutting about 400 positions at its...
  • Softbank Told to Cast an Eye Over Yahoo

    Japanese phones and online giant Softbank has been in the news this week over reports -- yet to be confirmed by the company itself -- about deals to buy DreamWorks Animation or Legendary Pictures. Now add another possible acquisition to the list: Yahoo!...
  • Should Yahoo and AOL Merge? Such a Deal Is 'Rife with Risk,' Analysts Say

    An activist investment firm has urged Yahoo to consider merging with AOL -- claiming the combination could produce $1 billion of cost synergies -- but several Wall Street analysts say such a tie-up likely doesn't make sense. On Friday, Starboard Value...
  • Telecommuting can improve employee performance: study

    Telecommuting can improve employee performance: study
    While telecommuting, most employees perform at least as well as in the office, and some actually do better, according to a new study. "We have many reasons to expect that telecommuters should work as well or better than others," said Ravi S. Gajendran,...