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Online Advertising

A collection of news and information related to Online Advertising published by this site and its partners.

Top Online Advertising Articles

Displaying items 100-110
  • Alcon Entertainment Launches Music Division

    Alcon Entertainment, the production company behind such features as "The Blind Side" and "Beautiful Creatures," has launched a music division. The move is designed to help the banner contain costs on music licensing and diversify its revenue base by...
  • NBCUniversal To Launch Video Series Via Hulu, Web and VOD

    NBCUniversal is best known for the hundreds of TV shows it airs on its broadcast and cable outlets. Now the company is taking a new stab at programming that debuts in digital fashion. The company is set to launch more than dozen new video series that...
  • AOL Buys Ad-Analytics Startup Convertro in Deal Worth Up to $101 Million

    AOL is continuing its push toward "programmatic" ad-buying platforms, announcing the acquisition of Convertro, which aims to help marketers and agencies maximize spending across online and offline media channels. The deal follows AOL's recent...
  • Why Alibaba's IPO Matters to Hollywood

    HONG KONG -- The proposed share sale in the US of Chinese e-commerce group Alibaba is one of the biggest stories of the year in financial circles. But the company's importance to the entertainment industry has yet to be fully appreciated. The interest...
  • Sting of unlicensed contractors nets 26

    Sting of unlicensed contractors nets 26
    A joint state and county sting of unlicensed contractors netted 26 tradesmen, some of whom had been cited before, the Broward sheriff's office said. The sting was conducted April 23 and 24 at a Weston home, where investigators with both BSO's economic...
  • Online campaign will shorten lines at the MVA [Letter]

    Regarding an editorial that appeared in The Aegis, while we at the Maryland Motor Vehicle Administration appreciate the interest in promoting the MVA's "Anywhere, Anytime" online campaign, the editorial mischaracterizes the recent policies enacted to...
  • Golden Trailer Awards: Complete Winners List

    The 15th annual Golden Trailer Awards honored the best in motion picture marketing on Friday night at the Saban Theatre in Beverly Hills. Warner Bros. was the big winner of the night, taking home 15 awards including the best of show prize and best...
  • Md. campaigns adopt national voter targeting techniques

    Md. campaigns adopt national voter targeting techniques
    When Lt. Gov. Anthony Brown's gubernatorial campaign wanted to make sure that likely primary voters saw a video ad, his staff didn't rely solely on television stations to deliver the message. They also arranged for it to run on the computer screens of...
  • Layoffs to Hit Disney's Maker Studios (EXCLUSIVE)

    Layoffs are coming to Maker Studios, the multichannel network recently acquired by Walt Disney Co. Approximately 10% of the 380 employees are expected to be pink-slipped as early as this week, according to sources inside the Los Angeles-based firm. A...
  • SIU student fee sought to guarantee future of SIU Daily Egyptian newspaper

    SIU student fee sought to guarantee future of SIU Daily Egyptian newspaper
    The future of Southern Illinois University Carbondale’s student newspaper, The Daily Egyptian, remained uncertain Thursday after a committee failed to advance a student fee the 98-year-old publication’s adviser says is necessary for long-...
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