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Advertising

A collection of news and information related to Advertising published by this site and its partners.

Top Advertising Articles

Displaying items 34-44
  • Orioles score big with young audiences, advertisers on MASN

    Orioles score big with young audiences, advertisers on MASN
    Nationally, the highest-rated shows among young adults in April and May were “The Big Bang Theory” on CBS, “Modern Family” on ABC and “The Voice” on NBC. But in Baltimore, those viewers preferred a different show:...
  • First-quarter U.S. advertising spending flat at $30 billion

    First-quarter U.S. advertising spending flat at $30 billion
    U.S. advertising spending during the first quarter of 2013 was flat compared to the year-earlier period, reflecting television network ratings woes and caution amid mixed signals on the economy. Marketers during the January-March period spent $30.2...
  • Pier signs fund parade, annoy some

    The signs advertising local businesses line the Huntington Beach Pier in advance of the city's Fourth of July celebrations. The 35 large banners represent funding for the city's annual July 4 parade but they come with a price: animosity from some who...
  • WIGS channel aims for TV-quality scripted shows on YouTube

    WIGS channel aims for TV-quality scripted shows on YouTube
    The wails of an infant haunt much of the 13-minute YouTube clip. On the Internet's dominant video site, recordings of laughing babies, talking twin babies, roller-skating babies long have made for amusing, sure-fire click bait. This case of a crying...
  • It's peddle to the metal as Acura readies its biggest ad campaign

    It's peddle to the metal as Acura readies its biggest ad campaign
    Hoping that the best years are not in the rear-view mirror for its Acura luxury line, American Honda Motor Co. is shifting into high gear for the introduction of its redesigned 2014 MDX sport utility vehicle. The U.S. sales arm of the Japanese automaker...
  • News Corp. divides into two companies; 21st Century Fox is born

    News Corp. divides into two companies; 21st Century Fox is born
    Rupert Murdoch's sprawling, $75-billion global empire has broken into two separate companies: 21st Century Fox and a much smaller News Corp. Friday afternoon, just after the close of trading, the company finalized the transaction that had been in the...
  • Under Armour beats projections, charts aggressive course for 2013

    Under Armour beats projections, charts aggressive course for 2013
    Under Armour CEO Kevin Plank, bolstered by fourth-quarter and year-end revenue numbers that exceeded projections, made bold promises about the future of his Baltimore-based company during its fourth-quarter earnings call Thursday. Amid a reorganization...
  • The dark side of Super Bowl ads

    The Ravens and 49ers will be the main attractions for today's Super Bowl. But many of us will also eagerly take in the clever, witty, emotional or otherwise notable commercials on what is the biggest advertising day of the year. And we can be sure...
  • Council considers bus ads

    A long-standing city policy will be revised when Laguna's buses begin to advertise the Laguna Beach Visitors & Conference Bureau's mobile app, "Laguna Beach Travel Info." The City Council approved the advertisement at the Jan. 29 hearing as more of a...
  • Franchot suspects bill's intent is to retaliate

    Franchot suspects bill's intent is to retaliate
    A bill introduced by a staunch backer of last year's casino expansion would strip signficant tax- collection and regulatory duties from the state's elected comptroller and shift them to a cabinet secretary appointed by the governor -- a move interpreted...
  • Sinclair Broadcast says profits soared in fourth quarter

    Sinclair Broadcast says profits soared in fourth quarter
    Sinclair Broadcast Group Inc. said profits soared in the fourth quarter, capping a presidential election year in which the Hunt Valley TV station owner saw record levels of political advertising, a rebound in auto advertising sales and rapid growth...