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Advertising

A collection of news and information related to Advertising published by this site and its partners.

Top Advertising Articles

Displaying items 111-121
  • Millennial Media shares fall sharply on news of deal, losses

    Millennial Media shares fall sharply on news of deal, losses
    Shares of Millennial Media fell nearly 20 percent in early trading Wednesday on news that the Canton mobile advertising company would buy a competitor at a bargain price and that its second-quarter losses widened. Millennial announced Tuesday it struck a...
  • Ad agency deal-making continues as Publicis buys Engauge

    Ad agency deal-making continues as Publicis buys Engauge
    French advertising giant Publicis Groupe has acquired a small digital advertising firm, Engauge Marketing, which has built a roster of big-name clients such as  Nationwide Insurance, Cisco Systems and Coca-Cola. The deal highlights the increasing...
  • Edison's San Onofre PR: Readers aren't buying it

    Southern California Edison wants you to feel (and help pay for) its pain in shutting down the San Onofre Nuclear Generating Station. Judging by the letters we've received so far in reaction to Edison's full-page ad in Monday's Times saying as much,...
  • London tosses out recycling bin technology that tracks people

    LONDON — The testing of futuristic recycling bins that can track people walking through London's financial district has been, well, trashed for now. Pressed by local officials, the Renew advertising firm called off using technology embedded in a...
  • 'The Butler' kicks 'Kick-Ass 2.' Fox buys stake in Vice.

    'The Butler' kicks 'Kick-Ass 2.' Fox buys stake in Vice.
    After the coffee. Before gettng ready to watch the Redskins tonight.  The Skinny: I never get tired of watching old episodes of "The Job." If you never saw the short-lived ABC series starring Denis Leary, go find the DVDs. Monday's headlines includes...
  • Libertarians push a deregulatory fix for the CBS-Time Warner impasse

    Libertarians push a deregulatory fix for the CBS-Time Warner impasse
    As the dispute between CBS and Time Warner Cable drags on, frustrated viewers are pushing for more extreme responses by government. Last week, three of Time Warner's customers in Southern California sued the company, arguing that it had committed fraud by...
  • Animation glut? NPR chief Gary Knell heads to National Geographic.

    Animation glut? NPR chief Gary Knell heads to National Geographic.
    After the coffee. Before finding a way to check out Al Jazeera America. The Skinny: I want to watch Al Jazeera America but alas am a Time Warner Cable subscriber and it doesn't have a deal to carry the news channel, which launches today. I need to get a...
  • Novelist Leonard mastered the art of crime

    Novelist Leonard mastered the art of crime
    Elmore Leonard's con men, hustlers and killers never thought much of rules, but the master craftsman lived by one he held dear: If it sounds like writing, rewrite it. “If proper usage gets in the way, it may have to go,” Leonard wrote in...
  • Beat the Heat Sweepstakes Official Rules

    ZAP2IT “MY FAVES” SWEEPSTAKES OFFICIAL RULES NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. The Zap2it “MY FAVES” Sweepstakes (“Sweepstakes”) starts at 9 AM Pacific...
  • Yelp gets an earful from L.A. business owners

    Yelp gets an earful from L.A. business owners
    Yelp Inc. was hoping to debunk misconceptions and ease business owners' concerns about the popular review website. Instead, many small-business owners at the company's town hall meeting in Hollywood on Tuesday slammed the site, venting their frustration...
  • Angry Birds players scammed by fake 'virus detected' ads, FTC says

    A Los Angeles digital marketing company scammed "a substantial number" of Angry Birds players through deceptive banner ads, according to a Federal Trade Commission complaint. Jesta Digital agreed to a $1.2-million settlement with the FTC. On top of...