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Advertising

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Top Advertising Articles

Displaying items 100-110
  • PBC tourism board approve new brand identity

    Palm Beach County tourism officials unveiled a new tourism brand Tuesday: "Discover The Palm Beaches Florida." It will be paired up with two taglines: "The Best of Everything," which will target the affluent consumer and has been used by the county...
  • Twitter moves closer to IPO by buying mobile ad start-up MoPub

    SAN FRANCISCO -- Ahead of the most anticipated initial public stock offering since Facebook, Twitter bought mobile advertising exchange MoPub, its largest acquisition to date. The deal was part of Twitter's ongoing effort to make it simpler and easier...
  • Eugenio Derbez finds a following for his 'Instructions'

     Eugenio Derbez finds a following for his 'Instructions'
    Eugenio Derbez is scared. Very scared. You can see it in his eyes. You can hear it in the edge of nervous excitement that creeps into his voice as he slides into a seat at the Urth Caffé in downtown Los Angeles. "I didn't expect this," he says. "I'm...
  • Reclusive musician sues pop star Nicki Minaj

    Reclusive musician sues pop star Nicki Minaj
    Pop star Nicki Minaj burned up dance floors last summer with her hit song "Starships," which set a Billboard record for its stretch of 21 consecutive weeks in the Top 10. Clive Tanaka, meanwhile, is an underground artist who has cloaked himself in...
  • Status update: Redemption as Facebook shares hit all-time high

    Status update: Redemption as Facebook shares hit all-time high
    SAN FRANCISCO -- Now this is the kind of status update Facebook executives will cheer: Shares hit an all-time high on Wednesday as investors continue to bet the giant social network can wring big money from advertising on mobile devices. Shares rose 3....
  • Texas Gov. Rick Perry takes aim at Maryland

    Texas Gov. Rick Perry takes aim at Maryland
    Texas Gov. Rick Perry took a swipe at Gov. Martin O'Malley and Maryland's business climate in radio ads aimed at luring companies and residents to the Lone Star state.  "When you grow tired of Maryland taxes squeezing every dime out of your business,...
  • Pandora names former aQuantive head Brian McAndrews as CEO

    Pandora names former aQuantive head Brian McAndrews as CEO
    Pandora Media Inc., the Internet radio giant, has hired former aQuantive head and Microsoft Corp. executive Brian McAndrews as its chief executive, president and chairman as it fends off growing competition and tries to increase revenue from advertising....
  • Robert R. Taylor dies at 77; entrepreneur created Softsoap

    With one stroke, entrepreneur Robert R. Taylor made a fortune, changed the way America washed up and doomed the bathroom soap dish to virtual obsolescence. It was Taylor who turned hand soap from a slippery lump to a dab from a pump. Taylor, who...
  • Gov. Rick Perry to visit Maryland with pitch for Texas

    Gov. Rick Perry to visit Maryland with pitch for Texas
    Texas Gov. Rick Perry, a possible Republican presidential candidate in 2016, will ride into the Democratic stronghold of Maryland next week as part of his mission to rustle up business for the Lone Star State. Perry's press office said he will visit...
  • Twitter announces, via tweet, that it has filed for an IPO

    Twitter has filed for an initial public offering of stock, months earlier than expected. The 7-year-old microblogging site announced the news -- via tweet, of course -- on Thursday afternoon: "We've confidentially submitted an S-1 to the SEC for a...
  • Twitter drawing on lessons learned from Facebook IPO

    SAN FRANCISCO — Call it the anti-Facebook IPO. It may be the most hotly anticipated initial public stock offering since Facebook Inc. But Twitter Inc. is doing all it can to distance itself from the Facebook fiasco, which has become a case study...