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A collection of news and information related to Advertising published by this site and its partners.

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Displaying items 1-5
  • Super Bowl advertising fails to reflect diversity of audience, study shows

    Super Bowl television commercials, and the advertising agencies producing them, remain out of step with the diversity of the audience for the nation???s most popular sporting event, according to a study released Wednesday at the University of Central Florida.
  • Slosberg proposes advertising on school buses

    School buses would become rolling billboards that help pay for education under legislation proposed by state Rep. Irv Slosberg. Slosberg, D-Boca Raton, proposes changing state law to give school district???s the option of selling advertising on school...

    Having name on Miami Heat's arena benefits American Airlines even in bankruptcy, but court must agree

    Among the many issues left up in the air, so to speak, by the Chapter 11 filing this week by American Airlines are the naming rights deals for the arenas where the Miami Heat and Dallas Mavericks play. Early indications... News Briefs: March 20, 2012

    Here's what we have our eye on today: Low interest rates and high trade-in values have helped auto leasing mount a comeback, The Dallas Morning News reports. Before they collapsed in 2008, leases used to account for about 25% of...

    Obama outspends Clinton, GOP on ads

    by Katie Fretland Sen. Barack Obama outspent Hillary Clinton in television campaign advertisements this year, TNS Media Intelligence/CMAG and the Wisconsin Advertising Project reported today. In total, Obama spent $75 million on advertising, eclipsing...