| Dec 16, 2013
| 10:08 AM
DETROIT (Reuters) - Ford Motor Co said on Monday that its upcoming Lincoln MKC crossover will start at $33,995, thousands of dollars cheaper than competing models as the No. 2 U.S. automaker attempts to shore up its flagging premium brand.
| Aug 12, 2013
| 10:30 AM
With hundreds of drive-in theaters expected to close at the end of the year once studios stop distributing 35mm film prints, Honda is backing a national effort to save the screens built around car culture.
"Project Drive-In," sponsored by Honda, aims...
| Dec 25, 2013
| 12:23 AM
The hottest holiday commercials this season have ditched the heartwarming, home-for-the-holidays scenes to strike a dramatically different chord.
Advertising executives have instead chosen sly humor over sentiment, as major marketers including...
| Dec 31, 2013
| 4:30 PM
Branded entertainment gets a bad rep when it's more promotional plug than entertaining distraction. But when it's done well, you get content that connects with consumers in the best way possible -- creating goodwill for a company while selling goods at...
| Sep 4, 2013
| 5:02 PM
Strong August auto sales numbers revealed a problem last month that Ford, GM and Chrysler once would have begged for — not enough cars to sell.
Automakers sold 1.5 million vehicles last month, a 17% gain over the same month a year ago and one of...
| Dec 16, 2013
You've probably never heard of Reliance Steel & Aluminum Co.
And that's a little bit frustrating to David Hannah, who has guided the Los Angeles company to staggering growth since he was named its chief executive 14 years ago.
"It seems in Southern...
| Oct 1, 2013
| 6:17 PM
U.S. monthly auto sales declined in September for the first time in more than two years, in part because of a calendar quirk that landed Labor Day weekend sales in the August report.
Automakers sold a little more than 1.1 million vehicles last month,...
| Oct 10, 2013
| 8:40 AM
PLYMOUTH, Michigan (Reuters) - General Motors Co is taking the unusual step of offering a mildly restyled version of the Chevrolet Malibu in an effort to reverse the last 18 months of disappointing sales since the mid-sized sedan's last major redesign...
| Nov 1, 2013
| 5:19 PM
DETROIT (Reuters) - Honda Motor Co said on Friday that it will recall about 344,000 Odyssey minivans in the United States to fix a software defect that may lead the vehicle to suddenly and harshly brake without the driver pressing the brake pedal.
| Oct 19, 2013
| 5:00 AM
Acura made its name on upscale sedans and coupes, but its MDX crossover has quietly become the meal ticket for Honda's luxury division.
Last year, the MDX made up about a third of Acura's sales in the U.S., and it has been the brand's biggest seller...
| Nov 4, 2013
| 12:03 PM
Honda Motor Co. has announced it is voluntarily recalling more than 344,000 Odyssey minivans to correct a problem with the vehicles’ stability control software.
The recall affects 344,187 Odyssey vans from the 2007 and 2008 model years. In...