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General Mills Incorporated

A collection of news and information related to General Mills Incorporated published by this site and its partners.

Top General Mills Incorporated Articles

Displaying items 23-33
  • 10 things you might not know about mascots

    10 things you might not know about mascots
    Debates both silly and serious are raging over mascots. In the silly category is the uproar over Clark the Cub, recently invented to promote the ballclub at Clark and Addison. Critics have nitpicked various aspects of Clark, including a drawing in which...
  • Ellicott City mother sues Tough Mudder over obstacle race death

    Ellicott City mother sues Tough Mudder over obstacle race death
    The mother of an Ellicott City man who died a year ago following an obstacle race in West Virginia has filed a wrongful-death lawsuit against the organizers of the Tough Mudder event. Mita Sengupta, mother of Avishek Sengupta, claims that Tough Mudder...
  • Robert F. Erburu, former Times Mirror chairman, dies at 83

    Robert F. Erburu, former Times Mirror chairman, dies at 83
    Robert F. Erburu, the last chairman of Times Mirror Co. with close ties to its founding Chandler family, which owned the Los Angeles Times for more than a century, died Sunday at his Santa Barbara home. He was 83. Erburu, a civic leader and prominent...
  • General Mills abandons mandatory arbitration after consumer outcry

    General Mills abandons mandatory arbitration after consumer outcry
    General Mills Inc., maker of Cheerios and other grocery staples, has reversed a recent change to its online legal policy after an outcry by consumers. The policy had been quietly updated last week to include terms under which any dispute with the...
  • VIDEO: Cheerios' super cute Super Bowl ad features its famous interracial couple

    VIDEO: Cheerios' super cute Super Bowl ad features its famous interracial couple
    Cheerios has released its first-ever Super Bowl ad, and it's ridiculously cute. The ad, which can be viewed above, features the interracial family that starred in a Cheerios' ad that prompted controversy last year. In this year's ad, the father tries to...
  • HSN Ready for its Hollywood Close Up with United Entertainment Group (EXCLUSIVE)

    HSN has shopped for and found its partners to expand its footprint in Hollywood. The shopping giant has named United Entertainment Group as its marketing partnership agency of record. HSN already has opened a Los Angeles office with UEG to develop and...
  • Cheerios will no longer contain genetically modified ingredients

    General Mills Inc. said it will no longer use genetically modified organisms to make its signature breakfast cereal, Cheerios, because of consumer demands. The company made the announcement in a blog post Thursday saying it would no longer source...
  • General Mills says no more GMOs in Cheerios

    General Mills announced Thursday that it will no longer use genetically modified ingredients (GMOs) in its Cheerios breakfast cereal, and says the cereal will taste the same.   The company says the cereal formula has not changed, only the way its...
  • General Mills drops GMOs from Cheerios

    No more GMOs in your Cheerios. General Mills Inc. said it is no longer using genetically engineered ingredients to make its signature cereal. The switch comes after a nearly yearlong campaign by a consumer activist group to pressure General Mills to...
  • Non-GMO Cheerios are just what the customer ordered

    It’s good news that General Mills has decided not to include genetically engineered ingredients in Cheerios. Not because crops whose DNA has been tinkered with in a laboratory are dangerous to human health. There’s still a dearth of evidence...
  • Letters: GMO-free Cheerios

    Re "In plain Cheerios, no more GMOs," Business, Jan. 4 I was taken aback by General Mills' announcement that it will remove from plain Cheerios ingredients derived from genetically modified crops. The company acknowledged that there are no...