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Toy Industry

A collection of news and information related to Toy Industry published by this site and its partners.

Top Toy Industry Articles

Displaying items 56-66
  • Mattel to compete with Lego with $460 million Mega acquisition

    Mattel Inc. dominates the market for dolls with its Barbie, Monster High and American Girl brands. But now it also wants to play with blocks. The El Segundo giant is paying $460 million to buy Canadian construction toy company Mega Brands Inc. as it...
  • Mattel Signs New Five-Year Deal to Produce WWE Toys (EXCLUSIVE)

    Mattel will enter WWE's ring for another five years, with the world's largest toymaker pinning down a new deal to become the wrestling company's master toy licensee through 2019. Financial terms of the deal were not revealed, but toys and video games are...
  • Enjoy 'The LEGO Movie' outside of the theatre

    GamerHub.tv Warner Bros. has a bonafide blockbuster with "The LEGO Movie," which has dominated the box office since opening Feb. 7. The movie has already made over $143 million in the U.S. to date and is on its way to surpassing $200 million...
  • Toymaker Michael Brown brings tools of his trade to Hereford library

    All it took was a wooden peg and round piece of wood for Michael Brown to make a wooden top that immediately caught the interest of his young audience. A toymaker and historian, Brown gave a talk on traditional American wooden toys and demonstrated how to...
  • The man who toyed with his affections

    The man who toyed with his affections
    When I met my husband, Brandon, online, we covered most of the essentials over email. I knew he lived in Murrieta, 53 miles from my Seal Beach home. I knew he was a widower. I also knew he had a freezer stocked with microwaveable pocket sandwiches...
  • Injured pit bull inspires dog toy drive

     Injured pit bull inspires dog toy drive
    South suburban dog-lovers are banding together to collect toys for shelter animals and they're using a pit bull whose mother died from grisly injuries to bring attention to their cause. Mama Petunia was pregnant with 10 puppies when Christina Konecki...
  • Arthur Rankin Jr. made our holidays a little more animated

    Arthur Rankin Jr., the Rankin of Rankin/Bass Productions, makers of holiday specials and sundry other animated goods, died Jan. 30, age 89, in Bermuda, where he had lived for many years, under the tropical rule of Heat Miser. That for many of you the...
  • 'The Lego Movie': Building a postmodern, tongue-in-cheek toy film

    Early in the development of "The Lego Movie," Jill Wilfert, the executive who oversees Lego's licensing efforts in Southern California, had a question for her bosses at company headquarters in Denmark: Can we have a character die? "It wasn't something...
  • Weekly Bridge Quiz Answers

    With Tannah Hirsch and Bob Jones Q 1 - Neither vulnerable, as South, you hold: S-K 10 9 7 6 H-A 8 D-K 10 9 7 4 3 C-Void Right-hand opponent opens one no trump, 15-17. What call would you make? A - There are many conventional "toys" available over an...
  • After 'Lego Movie' mania, more toy-based films are coming

    The monster success of "The Lego Movie," which took in $69.1 million over its opening weekend, has Hollywood scanning the aisles of toy stores, looking for the next hit.  In recent years, several film series based on action figures and other children'...
  • 'The Lego Movie': Six lessons from its box office success

    When I saw “The Lego Movie” about six weeks ago — alone, in a screening room, with no social proof of any kind — I had two thoughts. The first: Am I crazy, or is this pretty great? The second: Will a mainstream audience go for it?...