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Levi Strauss & Co.

A collection of news and information related to Levi Strauss & Co. published by this site and its partners.

Top Levi Strauss & Co. Articles

Displaying items 67-70
  • Yes, even clothes can be recycled

    Yes, even clothes can be recycled
    Call it the Forever 21 effect, or fast fashion. Americans are buying, and discarding, clothes more quickly than ever. The average American throws 54 pounds of clothes and shoes into the trash each year. That adds up to about 9 million tons of wearables...
  • Levi Strauss & Co. Celebrates the 75th Anniversary of Women's Jeans

    Levi Strauss denim expert and historian, Lynn Downey joined us as they celebrate the 75th anniversary of women's jeans. They showed us the most popular denim styles of today. In the fall of 1934, Levi Strauss & Co. introduced "Lady Levi's" jeans -- the...
  • Social Media Expert Wins $100,000 With Online Treasure Hunt

    Social Media Expert Wins $100,000 With Online Treasure Hunt
    Laura Hall, a Dallas social media wiz, earned $100,000 by tweeting and believing in American history. Levi Strauss sponsored an on-line treasure hunt that encouraged people to travel across America. The denim company called the ad campaign, GoForth....
  • In Touch With the Future

    Downtown Ladera Ranch looks like Main Street in a small but thriving city. Under blue skies, the sidewalks are crowded with window-shoppers, browsing boutiques. There are park benches from which to watch people-and time-go by. But Ladera's largest retail...