| Aug 3, 2014
| 3:31 PM
McDonald's Corp CEO Don Thompson sure could use a break.
The head of the world's biggest restaurant chain, who for much of his two years at the helm has been battling to spark sales growth in the United States and Europe, got battered by headline-...
| Jul 28, 2014
| 5:40 PM
The 2014 Dream Ride Experience, presented by Bozzuto’s Inc. and the Hometown Foundation to benefit Special Olympics, will take place, August 22 -24 in Farmington.
The event will unite motorcyclists, classic and exotic car enthusiasts, and families...
| Jul 14, 2014
| 9:05 PM
Tap to watch a TV show clip on Lifetime's iPad app, and a high-definition video ad for the Home Depot begins playing, it seems, even before your finger has left the screen.
Shaving milliseconds to get that and thousands of other video ads loaded...
| Jul 22, 2014
| 2:35 PM
NEW YORK Coca-Cola Co. sold more beverages in the second quarter, worldwide brand Coca-Cola volume grew 1 percent, Sprite rose 6 percent and Fanta was up 2 percent due to sponsorship of the FIFA World Cup, the company said Tuesday.
Improved gross margins...
| Jul 28, 2014
| 1:17 PM
According to Cindy Bergman, associate executive director of the Adolph & Rose Levis Jewish Community Center, planning to present such a large-scale event as the JCC Maccabi Games — which take place in Boca Raton from Aug. 10-15 — took...
| Jun 17, 2014
| 10:51 AM
Mike's Hard Lemonade Co. is now selling three flavors of its alcoholic drinks in 8-ounce cans, as it tries to appeal to people looking for smaller servings.
The Chicago-based malt beverage company said on Tuesday that its Mike's Harder Lemonade, Mike's...
| Jun 2, 2014
| 12:30 PM
After years of debating the issue, a group of major advertisers has decided that viewers who watch favorite TV shows up to a week after they air are worth some money.
The nation's largest broadcast networks have struck a deals with one major ad-buying...
| Jun 23, 2014
| 11:20 AM
Want to see your name on a bottle of Coke, Diet Coke or Coke Zero? If you're someone who likes to see your name on stuff, Coca-Cola is taking product personalization to the next level.
For the first time, the beverage company has replaced the logo on...
| Jun 26, 2014
| 2:30 PM
In 1995, Microsoft paid a reported $4 million to use The Rolling Stones' famous song "Start Me Up" in ads for its Windows95. According to one of Madison Avenue's most influential agencies, in 2014 that money would not be well spent.
MediaVest, an ad-...
| Jun 29, 2014
| 6:45 PM
Back in mid-1930s Los Angeles, Hubert Hansen probably never envisioned that his fresh juice business would turn into a monster.
Monster Beverage Corp. of Corona has become a giant in the energy drink industry and may be on track to overtake its...
| Jun 9, 2014
As global CEO of Chicago-based Starcom MediaVest Group, Laura Desmond, 49, is one of the most powerful and influential women in advertising. The southwest suburban native leads a staff of more than 7,300 employees across 132 offices around the world,...