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The Coca-Cola Company

A collection of news and information related to The Coca-Cola Company published by this site and its partners.

Top The Coca-Cola Company Articles

Displaying items 12-22
  • Allentown's Vistacom to host Tech Expo 2015

    Allentown's Vistacom to host Tech Expo 2015
    Allentown-based Vistacom Inc. is holding its Tech Expo 2015 on Wednesday at company headquarters, which will allow visitors to immerse themselves in the latest audiovisual technology. Destiny Heimbecker, the company's marketing and communications...
  • Run from Cuba, Americans cling to claims for seized property

    The smell of Cuban coffee drifts from the kitchen as Carolyn Chester digs through photos, faded with age, that fill four boxes spread across the dining table. Friends linked arm-in-arm on the sands of a Cuban beach. Men in suits and women in evening...
  • From new logos to New Coke: when corporations make mistakes

    From new logos to New Coke: when corporations make mistakes
    NEW YORK — It was a tempest in a coffee cup. Mega coffee chain Starbucks wanted to spark a conversation about race when it asked baristas to write "Race Together" on customers' cups as part of a broader effort, but people standing in line for...
  • Regional advertisers compete for a Super Bowl win

    Regional advertisers compete for a Super Bowl win
    Move over Pepsi, Budweiser and Coca-Cola. Such national brands, known for big-budget, attention-grabbing advertisements during the Super Bowl, will share the stage this year with regional advertisers looking to make a splash in a more targeted, lower-...
  • NBC scores a record haul from Super Bowl ad sales

    NBC scores a record haul from Super Bowl ad sales
    NBC's Super Bowl ad sales haven't lost any air over "deflategate." The Comcast Corp.-owned television network said Wednesday that it has sold all the available commercial spots for Sunday's NFL championship, establishing a new revenue record for what is...
  • Tony Iannelli: Beverage companies boost Lehigh Valley's middle class

    The Lehigh Valley offers so much for any employer — quality of life, access to major markets, a trained local workforce, many quality colleges, universities and technical schools, and it's very affordable by comparison. For the beverage-...
  • Don Cunningham: Lehigh Valley is the beverage capital of Pennsylvania

    Don Cunningham: Lehigh Valley is the beverage capital of Pennsylvania
    It's hard to imagine now but picture this. It's a hot summer day, you got the kids packed in the car and you're driving down to the Outer Banks of North Carolina for a week at the beach. Far from home. Leaving the Lehigh Valley behind. You pull into a...
  • Joseph E. Brake: Pride drives success at Coca-Cola

    Joseph E. Brake: Pride drives success at Coca-Cola
    When discussing the advantages of doing business in the Lehigh Valley, you often hear many theories about the benefits of relocating to the area. The Valley is near several of the largest markets in the United States and is situated within a one-day drive...
  • Coca-Cola a heavy hitter in Lehigh Valley beverage making

    Coca-Cola a heavy hitter in Lehigh Valley beverage making
    Lehigh County plays host to the world's biggest beverage-maker, which has multiple sites. Two Coca-Cola plants plus a Coke warehouse are within 20 miles of each other. Together, they employ more than 250 people. Coca-Cola Bottling Co. of the Lehigh...
  • Nestle Waters plant part of mecca for high-speed bottling

    Nestle Waters plant part of mecca for high-speed bottling
    The management at Nestle Waters North America preaches safety inside its massive Lehigh County water-bottling plant. Employees are covered head-to-toe in protective gear. It is a manufacturing plant; it's noisy, with many large, moving pieces of...
  • MillerCoors CEO Tom Long retiring June 30

    MillerCoors CEO Tom Long retiring June 30
    MillerCoors CEO Tom Long plans to retire June 30, a move that was announced as the brewer spends more on marketing to entice drinkers with a mix of beers from Miller Lite to Blue Moon. Chicago-based MillerCoors is a joint venture between London-based...