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Marketing

A collection of news and information related to Marketing published by this site and its partners.

Top Marketing Articles

Displaying items 78-88
  • A crowd-pleasing musical about love certainly hasn't changed

    A crowd-pleasing musical about love certainly hasn't changed
    Just as people in longtime relationships need to find ways to rejuvenate the romance, so too do cute musicals about dating, love and marriage. Especially when they seem caught in the amber of the mid-1990s. (Video dating? Really?) Not to mention 1950s...
  • Details of billboard deal raise questions

    Details of billboard deal raise questions
    Mayor Rahm Emanuel's no-bid deal for new expressway billboards guarantees the city far less than half the $700 million the private vendor expects to make and essentially requires Chicago to repay all the upfront cash the mayor touted as a key selling...
  • Netflix and DreamWorks Animation sign deal for original TV programs

    Netflix and DreamWorks Animation sign deal for original TV programs
    DreamWorks Animation has signed a multi-year deal to produce more than 300 hours of original programming for Netflix Inc. Under the terms of the agreement, DreamWorks Animation, creator of "Shrek," "Kung Fu Panda" and "Madagascar" franchises, will...
  • Quiksilver is riding a wave of red ink

    Quiksilver is riding a wave of red ink
    Surf apparel company Quiksilver Inc. hasn't given investors much to be stoked about in recent years. The Huntington Beach company owns some of the biggest brands in action sports: Quiksilver, Roxy, DC and others. Yet it has lost money each of the last...
  • Fallston Group Hires New Client Services Manager

    Rob Weinhold, Fallston Group Founder and principal, announced Kristi Frisch has joined the Fallston Group as Client Services Manager. In this role, Frisch will develop and manage client relationships while enhancing the firm's local and national...
  • Mailbag: Newport should avoid marketing JWA

    In the June 6 article "JWA director says flights to D.C. in the works," we at AirFair were surprised to learn that the head of Newport Beach's visitor's bureau, Gary Sherwin, was one of the people leading marketing efforts for John Wayne Airport. At...
  • Ontario rejects L.A.'s offer to resume airport transfer talks

    Ontario rejects L.A.'s offer to resume airport transfer talks
    Inland Empire officials have rejected as unreasonable an offer by Los Angeles to resume negotiations on transferring ownership of L.A./Ontario International Airport back to the city of Ontario. The decision rebuffed a proposal made almost two weeks...
  • About Mary Riedel

    About Mary Riedel
    Mary Riedel is President and CEO of Women in Distress of Broward County, serving the families and children who are victims of domestic violence from its expanded Jim and Jan Moran Family Center Campus in Deerfield Beach. With the agency's expansion...
  • Aetna Marketing Campaign Features Employees On Billboards

     Aetna Marketing Campaign Features Employees On Billboards
    Working at Aetna for some employees also means having your face seen by more than 100,000 drivers daily — at least this summer. Five employees, and one Aetna employee's son, are featured on billboards in the Hartford region this summer as part...
  • Report: How Tidewater grocery retailers fared in 2012

    Report: How Tidewater grocery retailers fared in 2012
    Traditional grocery stores like Food Lion, Farm Fresh and Harris Teeter are facing stiff competition in the Tidewater market, according to a new report by Food World, an industry publication. According to the report, Food Lion holds the largest market...
  • Some college degrees offer better value than others

    Some college degrees offer better value than others
    “Mammas Don't Let Your Babies Grow Up to Be Cowboys,”  or so the 1970s country song advised. But today, the recommendation could be not to let your children grow up to journalists, marriage therapists or vets. Strictly speaking finances,...