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Marketing

A collection of news and information related to Marketing published by this site and its partners.

Top Marketing Articles

Displaying items 67-77
  • Girl Scouts aim to boost financial literacy with prepaid card offer

    They've had long-standing partnerships with some of the nation's largest commercial bakeries. Now, there's a marketing arrangement with a financial services company that sells a prepaid debit card for teenagers. What gives with the Girl Scouts? For...
  • Amazon's Sunday delivery to spread next year

    E-commerce giant Amazon will provide Sunday package delivery at no extra cost in two key cities and plans to expand the program dramatically next year. Kelly Cheeseman, an Amazon spokeswoman, didn't say whether Baltimore would be included in that...
  • Sony Is Keeping PlayStation's Internet TV Options Open

    When Sony launches the PlayStation 4 this week, the tricked-out $399 console will have a number of new features -- but it won't give gamers a way to watch live TV channels. In an interview, Mike Aragon, VP and GM of global digital video and music...
  • Obamacare better than alternative [Letter]

    Obamacare better than alternative [Letter]
    Obamacare could never have been a success without national and mandatory medical insurance. Take that away and the concept begins to crumble even without the opposition of Republican ideologues. All classes of our society appear delighted to take from the...
  • Apple, Once A Maker Of Ads With Bite, Gets Bitten By Rivals

    Who else wants to take a bite out of Apple? Led by Steve Jobs, the Cupertino, California consumer-electronics company was never afraid of using its TV commercials to tilt at bigger competitors, like IBM and Microsoft. Now that it has grown well beyond...
  • AFM: German Shingles Have Emerged as Top Sellers of Commercial Fare

    Few countries have such a varied and strong sales sector as Germany. There are more than 10 German sales companies at the AFM, and others that are not at the market -- like M-Appeal and Films Boutique -- are very active on the indie pic sales circuit....
  • Why Obama lied about Obamacare

     
    Friday print column updates (and includes the comments on) an earlier blog post making this same point. We will keep this promise to the American people. If you like your doctor, you will be able to keep your doctor, period.......
  • CEO Dick Costolo is helping Twitter IPO take flight

    SAN FRANCISCO — Dick Costolo doesn't fit the profile of a typical tech start-up chief executive. He's not a twentysomething college dropout. He didn't start Twitter Inc. in his dorm room. And he doesn't wear a hoodie. At 50, with a balding...
  • AFM: VOD Set to Skyrocket in Asia, Latin America

    For sellers at the American Film Market, the value of video on demand and other forms of digital content remains very much up in the air in overseas territories. Even in the relatively robust U.K., it's difficult to predict what the marketplace will look...
  • Nielsen Opts for Insider, Picking Veteran Mitch Barns As Next CEO

    After relying on an outsider to the media and ad industry for many years, Nielsen Holdings will now depend more heavily on one of its own. Nielsen, the measurement-and-ratings company working furiously to stay relevant to media companies and...
  • "Broward Bares It" performers take it off for good cause

    "Broward Bares It" performers take it off for good cause
    There will be 150 performers onstage but all the costumes combined would barely make one load of laundry. That’s the way it goes when the boy-bacchanal-meets-burlesque fundraiser “Broward Bares It” returns for the fourth time Saturday,...