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Marketing

A collection of news and information related to Marketing published by this site and its partners.

Top Marketing Articles

Displaying items 56-66
  • Twitter faces new pressure to boost global ad revenue

    SAN FRANCISCO — Fans of "Castle in the Sky" in Japan set a world record in August when they sent 143,199 tweets in a single second while watching a rerun of the 1986 anime classic on television. The social media frenzy that took place thousands of...
  • Marketing, human resources exec: Have an action plan

    Marketing, human resources exec: Have an action plan
    Who: Susan Kaplan of Boca Raton in September joined the accounting firm Fiske and Co. in Plantation, filling the newly created position of marketing and human resources director. She held the same position at Daszkal Bolton in Boca Raton. Resume...
  • Nielsen measuring audience of TV-related tweets during programs

    Nielsen measuring audience of TV-related tweets during programs
    In a move that reflects the deepening connection between television and social media, Nielsen has introduced a new type of ratings system that seeks to measure the audience for TV-related conversations on Twitter. The new Nielsen Twitter TV Ratings will...
  • Amazon warehouse workers in Germany plan pre-Christmas strike

    After months of stalled negotiations over salaries, workers at Amazon's German warehouses are threatening to walk out for the Christmas shopping season. It would not be the first time German workers walked out on Amazon. Verdi, the Services and Trade...
  • SunTrust wins latest deposit race, but Old Florida surges in ranks

    SunTrust wins latest deposit race, but Old Florida surges in ranks
    In Central Florida's latest money-in-the-bank score card, an Orlando bank run by a father-and-son team has surged into first place among the locally based community banks, regulatory figures show. Fast-growing Old Florida National Bank, headquartered in...
  • Lois Frankel, representative, U.S. Congress

    Lois Frankel, representative, U.S. Congress
    Last week: A vote in Congress on military intervention in Syria got delayed because of a possible diplomatic resolution proposed by Russia. I have spent much of the week focused on the crisis in Syria. I had nearly 7,500 constituents on a listening...
  • Kelley Shanley, president, Broward Center for the Performing Arts

    Kelley Shanley, president, Broward Center for the Performing Arts
    Last week: Madison Square Garden Co. said it is paying $125 million to create a new joint venture with artist management giant Irving Azoff. The new partnership will manage artists, develop digital media, produce television, and own music-publishing...
  • Why box-office surprises are becoming more common

    The numbers said "Kick-Ass 2" was going to do just that. Before its theatrical release, audience tracking surveys estimated the superhero action-comedy could gross as much as $25 million its opening weekend. Instead, the sequel took in only $13...
  • Yahoo cuts 'unlimited' email storage, hoping 1 terabyte sounds better

    Yahoo cuts 'unlimited' email storage, hoping 1 terabyte sounds better
    In a confusing marketing tactic, Yahoo is reducing the amount of free storage it gives users of its email service from "unlimited" to 1 terabyte. "We're moving to 1TB because 'unlimited' wasn't a feature that we discussed very much or a feature that our...
  • Dining scene: From mango French toast to mahi-mahi tacos

    Dining scene: From mango French toast to mahi-mahi tacos
    The Raw Garden 177-179 SE Mizner Blvd., Boca Raton, 561-362-1661, Juiceateria.com Juiceateria, a juice bar that opened a year ago in Royal Palm Place, has merged with the unit next door to incorporate this raw vegan cafe in the same space under the...
  • Community: Guild's luncheon is sweet charity

    La Providencia Guild's 66th annual fashion show on Oct. 20 at the Sheraton Universal Hotel should be the social event of the fall season. The guild raises funds for Children's Hospital Los Angeles and the current project is the Associates Endowment to...