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Marketing

A collection of news and information related to Marketing published by this site and its partners.

Top Marketing Articles

Displaying items 45-55
  • Think twice before setting asking price

    Think twice before setting asking price
    If you want to get the best price for your home, should you: A. Ask for more than you think it's worth? B. Ask for exactly what you think it's worth? C. Ask for less and count on a bidding war to push you over the top? A study in the Journal of...
  • Megayachts hitch rides aboard bigger ships to get to boat show on time

    Megayachts hitch rides aboard bigger ships to get to boat show on time
    It's become an annual pilgrimage of sorts for many yachts bound for the Fort Lauderdale International Boat Show for their owners to book passage aboard mammoth transport ships to get them here faster and more safely than sailing on their own. One Fort...
  • How to get off all those mailing lists

    How to get off all those mailing lists
    Dottie works hard to protect her privacy. Yet she finds she's constantly being put on different marketers' mailing lists? She'd like to know: How does this happen and what can she do about it? How it happens is that any time we do business with a...
  • Aerospace supply chain manager Wesco Aircraft at full throttle

    Aerospace supply chain manager Wesco Aircraft at full throttle
    For Wesco Aircraft Holdings Inc. in Valencia, it's all about making the right connections. And those connections with customers are helping keep many of the world's civil, commercial and military aircraft safe in the air. Wesco Aircraft manages supply...
  • Rick Baker Scares Up Halloween Makeup Collection with MAC Cosmetics

    For a legendary monster makeup designer like Rick Baker, it's no surprise that Halloween is his favorite holiday. "Designing Halloween makeup looks for friends and family is one of my favorite things to do," says Baker, who has taken home Oscars for...
  • Herbalife profit up 27% amid soaring sales in China, Latin America

    Herbalife profit up 27% amid soaring sales in China, Latin America
    Nutritional products maker Herbalife Ltd. reported a nearly 27% jump in third-quarter profit amid double-digit sales growth in China and Latin America. The Los Angeles company reported net income of $142 million, or $1.32 a share, for the three months...
  • KNBC-TV playing to viewers on L.A. County buses

    KNBC-TV playing to viewers on L.A. County buses
    KNBC-TV Channel 4 is taking the bus. Nearly 1,800 Los Angeles County buses operated by the Metropolitan Transportation Authority have become the latest vehicles for the local TV station's advertising sales and marketing. The NBCUniversal-owned station...
  • Time Warner Cable boosting Internet speeds in Los Angeles

    Internet speeds are about to double for Time Warner Cable's premium customers in Los Angeles.  After first introducing super-speeds in Kansas City, Mo. and Kan., where Time Warner Cable is competing with Google Fiber, the company is increasing its Web...
  • Crowdfunding Sites Face Stricter Controls in U.K.

    LONDON -- Tighter rules governing crowd-funding platforms have been drafted in the U.K., which could hit indie pic financing. U.K. financial regulator the Financial Conduct Authority has proposed a new regulatory regime for the platforms, which it...
  • As stimulus tab rises for Fed, worries grow it may require a bailout

    As stimulus tab rises for Fed, worries grow it may require a bailout
    WASHINGTON — The Federal Reserve has taken unprecedented steps to stimulate the economic recovery from the Great Recession, but the tab has risen to such tremendous proportions — fast approaching $4 trillion — that some worry the central...
  • Lionsgate's Tim Palen Crafts Stylish Universe for 'Hunger Games: Catching Fire'

    Just as "The Hunger Games" author Suzanne Collins introduced a dystopian world that entranced millions of readers and moviegoers, so Lionsgate's marketing chief Tim Palen has brought that universe to life in an elaborately detailed campaign for "The...