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Marketing

A collection of news and information related to Marketing published by this site and its partners.

Top Marketing Articles

Displaying items 12-22
  • Car Q&A with Jim MacPherson

    Jim Q_A Q: My wife and I are looking to purchase a 2010 RAV 4 V6. However, we have concerns about the gas mileage after reading various blogs indicating people were getting between 15 and 18 mpg while paying "close attention" to their driving habits....
  • We are what we Drive

    Cars get us from point A to point b In between, they communicate a little something about who we are   By Deb Acord CTW Features   Walk through a dealership lot and what do you see reflected in the maze of gleaming paint, chrome and glass? A new...
  • Account Executive

    WTIC/WCCT - TV POSITION DESCRIPTION POSITION: Account Executive DATE: 4/2/2012 DEPARTMENT: Sales Department REPORTS TO: Regional Sales Manager ROLE: Generate revenue on the local sales level through the selling of commercial time to direct retailers,...
  • Average NHL ticket price up 2.3% this season

    Average NHL ticket price up 2.3% this season
    The cost of the average ticket to an NHL game this season is up 2.3%over last season, to $61.62, and the cost for a group of four to attend a game and also buy soft drinks, beers, hot dogs and souvenir caps rose 3.1% to $359.17, according to Team...
  • OfficeMax executive apologizes over 'daughter killed' mailer

    OfficeMax executive apologizes over 'daughter killed' mailer
    An off-and-on customer of OfficeMax, Mike Seay has gotten the office supply company's junk mail for years. But the mail that the grieving Lindenhurst, Ill., father said he got from OfficeMax last week was different. The envelope appeared to be a typical...
  • Charter May Sell Internet Video Services Out-of-Footprint

    Charter Communications is considering taking TV over-the-top, a la Netflix, to a national audience. The operator announced the launch of an Internet TV app to let customers stream more than 100 live channels inside their homes, and at some point it may...
  • Apple, Once A Maker Of Ads With Bite, Gets Bitten By Rivals

    Who else wants to take a bite out of Apple? Led by Steve Jobs, the Cupertino, California consumer-electronics company was never afraid of using its TV commercials to tilt at bigger competitors, like IBM and Microsoft. Now that it has grown well beyond...
  • CEO Dick Costolo is helping Twitter IPO take flight

    SAN FRANCISCO — Dick Costolo doesn't fit the profile of a typical tech start-up chief executive. He's not a twentysomething college dropout. He didn't start Twitter Inc. in his dorm room. And he doesn't wear a hoodie. At 50, with a balding...
  • AFM: German Shingles Have Emerged as Top Sellers of Commercial Fare

    Few countries have such a varied and strong sales sector as Germany. There are more than 10 German sales companies at the AFM, and others that are not at the market -- like M-Appeal and Films Boutique -- are very active on the indie pic sales circuit....
  • What viral videos can teach you about marketing your own idea

    Brazen Careerist The promotional marketers behind the movie remake "Carrie" are surely dancing with glee as their telekinesis prank in a New York coffee shop went straight to viral heaven. Called "Telekinesis Coffee Shop Surprise," the video shows a...
  • AFM: VOD Set to Skyrocket in Asia, Latin America

    For sellers at the American Film Market, the value of video on demand and other forms of digital content remains very much up in the air in overseas territories. Even in the relatively robust U.K., it's difficult to predict what the marketplace will look...