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Marketing

A collection of news and information related to Marketing published by this site and its partners.

Top Marketing Articles

Displaying items 100-110
  • Eau Palm Beach committed to building on its luxury brand, execs say

    Eau Palm Beach committed to building on its luxury brand, execs say
    The Eau Palm Beach Resort & Spa is operating under a new name and affiliation, but management is spreading the word that it's as ritzy as ever. The luxury property parted ways with the Ritz-Carlton Co. in July. The ownership of the landmark in Manalapan...
  • Think twice before setting asking price

    Think twice before setting asking price
    If you want to get the best price for your home, should you: A. Ask for more than you think it's worth? B. Ask for exactly what you think it's worth? C. Ask for less and count on a bidding war to push you over the top? A study in the Journal of...
  • Aetna Announces Major Expansion Of Medicare Advantage Network

    Aetna is expanding its network of doctors to treat Medicare Advantage customers into new territory, growing its geographic reach and physician base in 22 states, including Connecticut. The expansion applies to more than 450,000 people in the U.S. who...
  • Nasdaq and NYSE are courting Twitter listing

    Nasdaq and NYSE are courting Twitter listing
    NEW YORK — As Twitter Inc. shops for a home on Wall Street, the Nasdaq Stock Market and New York Stock Exchange are cranking up the charm — just like they've done with other tech stars. As real estate listings website Zillow Inc. was going...
  • Burbank to skate into holidays with temporary ice-skating rink

    Winter lovers, rejoice. The Burbank City Council signed off on plans to bring a temporary ice-skating rink to downtown Burbank through the holiday season, hailing the project as a “fresh idea” that will draw consumers to local businesses....
  • Twitter picks NYSE to list stock in blow to Nasdaq

    SAN FRANCISCO — Twitter Inc. is moving full speed ahead with its initial public offering even as the world braces for the possibility of a U.S. debt default that would roil financial markets and hurt the stock's debut. The micro-blogging service...
  • Knight Capital's massive trading error results in $12-million SEC fine

    Knight Capital's massive trading error results in $12-million SEC fine
    Knight Capital Group's successor has agreed to pay $12 million to settle Securities and Exchange Commission allegations that it failed to have safeguards in place that could have prevented mistaken trades that caused more than $460 million in losses...
  • What's behind the pink of Breast Cancer Awareness Month?

    What's behind the pink of Breast Cancer Awareness Month?
    Welcome to October, the official Breast Cancer Awareness Month — and the unofficial breast cancer marketing month. Pink is the new green, and we’ve seen what happens to that. Green-brag has found its way everywhere. The name for a...
  • On to Town: Celebrating 100 years of Water and Power

    On to Town: Celebrating 100 years of Water and Power
    A buzz of excitement was palpable throughout Burbank Water and Power's EcoCampus as General Manager Ron Davis and his staff welcomed hundreds of residents to the utility's Centennial Celebration open house this past Saturday. “It's a big deal,&...
  • The government shutdown's toll by the numbers

    The government shutdown's toll by the numbers
    The first government shutdown in nearly 20 years ended late Wednesday after Congress agreed on a deal to fund the government through Jan. 15. and raise the nation's debt limit through Feb. 7. The 16-day ordeal took a toll on the national economy,...
  • 20th Century Fox Chief Marketing Officer Oren Aviv departing

    20th Century Fox Chief Marketing Officer Oren Aviv departing
    Oren Aviv, chief marketing officer for 20th Century Fox, has been let go from the studio. [Updated, 10:20 a.m. PDT Oct. 17: Confirming Aviv's departure, the studio announced that he would be replaced by Paul Hanneman and Tomas Jegeus, who have been...