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The Coca-Cola Company

A collection of news and information related to The Coca-Cola Company published by this site and its partners.

Top The Coca-Cola Company Articles

Displaying items 12-22
  • Broadcast Nets Strike C7 Ad Deals in Big Upfront Sales Win

    After years of debating the issue, a group of major advertisers has decided that viewers who watch favorite TV shows up to a week after they air are worth some money. The nation's largest broadcast networks have struck a deals with one major ad-buying...
  • Supreme Court rules against false advertising on food, drink labels

    Supreme Court rules against false advertising on food, drink labels
    Food and beverage companies can be sued for false advertising if they put labels on products that would "mislead and trick consumers," the U.S. Supreme Court ruled Thursday. The unanimous decision could have broad impact on parts of the food industry....
  • Supreme Court says POM Wonderful can sue Coke over label

    WASHINGTON The Supreme Court served POM Wonderful a victory Thursday, ruling the California-based company that makes the pomegranate juice can sue Coca-Cola over an allegedly mislabeled drink. In an 8-0 decision, the court agreed that POM Wonderful could...
  • Ford, Heinz Team Up to Develop Tomato-Based Plastic

     
    Here at Cars.com's headquarters in Chicago, we are bound by local tradition to refrain from putting ketchup on our hot dogs ??? but we'll certainly consider putting it in our cars if it's more palatable to the environment. Condiment giant......
  • Steve Koonin Leaves Time Warner's Turner For Atlanta Hawks

    Steve Koonin, who as entertainment chief at Time Warner's Turner unit presided over a long run of growth at big cable networks like TNT, TBS, truTV and TCM, as well as a streak of aggressive, sometimes maverick promotional maneuvers, is leaving his post...
  • UConn Parade Tally: Exactly $90,000; How Much Economic Benefit?

    The final tally is in for Sunday's UConn victory parade in downtown Hartford: Exactly $90,000 raised from 23 corporate sponsors. And that's exactly how much the Hartford Downtown Improvement District, the organizing group, will spend, said Mike Zaleski,...
  • Madison Ave. Giants Omnicom, Publicis Halt Affair As Personalities Thwart Merger

    One of the world's biggest advertising companies, Omnicom Group, is known for the work it does for Pepsi, while its French contemporary, Publicis Groupe, has been an important advisor to Coca-Cola. Just like those two fervent soda competitors, the two...
  • TheraPearl to sell products at Target

    TheraPearl to sell products at Target
    If your back aches or your ankle swells, managers of a Columbia-based company want you to forgo the ice pack and grab a TheraPearl instead. The maker of therapeutic pearl-filled packs that can be chilled in the freezer or heated in the microwave want...
  • Relativity Media Celebrates 10th Anniversary (VIDEO)

    If there is one thing everyone can agree on about Ryan Kavanaugh, it's that he does things differently. Both supporters and detractors will tell you that the founder and chief executive officer of Relativity Media, which is celebrating its 10th...
  • Relativity at 10: Division Heads on Firm's Future

    Though known primarily as a film studio, Relativity has many flourishing departments, including television, fashion, sports management and digital media. The company recently announced the launch of Madvine, its inhouse agency. We spoke to the heads of...
  • Coca-Cola announces $1 billion in cuts as demand, profit slide

    Coca-Cola announces $1 billion in cuts as demand, profit slide
    Coca-Cola Co., faced with tepid demand and a drop in fourth-quarter earnings, said Tuesday it was initiating a $1-billion cost-cutting campaign to improve profitability. The world's largest beverage company said Tuesday that profit fell 8.4% in the...