SeaWorld Entertainment

SeaWorld is ending killer whale breeding

SeaWorld is ending killer whale breeding

By announcing an immediate end to killer whale breeding Thursday, SeaWorld Entertainment hopes to reverse a public relations nightmare that has cost the company millions of dollars in lost attendance and legal fees.

"We've been under attack for things we didn't feel were legitimate, but unfortunately a narrative formed in America and we needed to remove that cloud," Chief Executive Officer Joel Manby told analysts. "I feel relieved, because I think the company now can double down on growing the business and focus on positive, energetic, inspirational and creative things again."

Theatrical orca shows in all three SeaWorld parks will also end, replaced by...