Michele Ferrero

French supermarket chain under fire for deep discounts that led to Nutella riots

French supermarket chain under fire for deep discounts that led to Nutella riots

France's Minister of Economy and Finance met with the head of the supermarket chain Intermarché on January 30 to criticize the deep discounts that led to in-store riots over cheap jars of Nutella.

Violent riots broke out at several Intermarché locations in France last week after the price for Nutella was reduced by 70 percent. Video footage taken at one store showed a chaotic mess of customers frantically grabbing as much product as possible. One store employee even said that...

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