Advertising-supported TV is taking another step to becoming “The Walking Dead.”
AMC Networks Inc., the cable programming company that is home to the zombie apocalypse drama, on Thursday became the first major ad-supported network to offer a commercial-free version through a traditional television distributor.
But the offer comes with a catch: the ad-free AMC Premiere channel is available only to Comcast cable subscribers and it costs an additional $4.99 a month — on top of the monthly fees Comcast already charges for its lineup of channels.
The move is the latest example of the television industry scrambling to find different ways to market their channels. AMC Premiere...