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Amazon opens Prime Video to monthly memberships in a challenge to Netflix

Amazon opens Prime Video to monthly memberships in a challenge to Netflix

For several years, Amazon has been burnishing its Hollywood credentials with such acclaimed shows as "Transparent" and "Mozart in the Jungle" in an effort to unseat Netflix as the king of television streaming.

Now the e-commerce giant is taking another bold step to challenge Netflix.

The Seattle company on Sunday spun off Prime Video — a perk to its annual Prime membership — as a stand-alone monthly service. Amazon has long offered an annual Prime Membership for $99, which includes free two-day shipping and full access to music, movies and TV offerings.

Under the new plan, customers will have access to the video service for $8.99 a month...

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