NBCUniversal

Conservative enthusiasm helps 'Roseanne' continue domination

As the rebooted "Roseanne" continues to dominate the television landscape, research indicates that enthusiasm expressed for the show's initial success by President Donald Trump and Fox News Channel had an impact on its audience.

Both Trump and Fox commentators said the show's initial stunning success was a reflection of the show's lead character, played by Roseanne Barr, portraying a Trump supporter. The research organization Samba TV said viewership among people who also watched Fox News regularly increased by 40 percent from the first to second week on the air. For people who also watched MSNBC, which appeals more to liberals, viewership was down 11 percent for...

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