McDonald's stand-alone advertising agency We Are Unlimited finally has a chief creative officer, months after its founding.
Toygar Bazarkaya, most recently Havas Worldwide's chief creative officer of the Americas, will start at We Are Unlimited on May 15. He will report to Ari Weiss, chief creative officer for DDB North America, who has been overseeing creative work at We Are Unlimited since its founding earlier this year.
Bazarkaya will be joining We Are Unlimited CEO Brian Nienhaus at the helm.
"I couldn't ask for a better partner to run Unlimited," Nienhaus said. "After a comprehensive search to fill this role, Toygar is the far and away best...