From dairy giant Land O'Lakes to tiny creameries, the butter business is booming.
Per capita U.S. butter consumption has hit highs not seen in about 40 years. The once demonized fat is downright de rigueur in cooking circles, a star on celebrity chef shows. It has become a natural food darling.
Butter owes much of its comeback to its simplicity. Consumers have become increasingly picky about processed foods with lists of indecipherable ingredients.
"There has been a complete resurgence of butter since at least 2008, and it really has everything to do with 'real food,' " said Melissa Abbott, culinary insights director at the Hartman Group, a market...