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Mattel Inc.

For the world's most scrutinized body, Barbie has a new look

Poor Barbie. She had plastic surgery to become more socially acceptable. But a lot of her critics still don't like her.

Barbie's manufacturer, Mattel, announced Thursday that the doll has three new body types — curvy, tall and petite. Barbie will also now come in seven skin tones, 22 eye colors and 24 hairstyles. Mattel spokeswoman Michelle Chidoni said the product is evolving to "offer more choices" to make "the line more reflective of the world girls see around them."

But Kris Macomber, who teaches sociology at Meredith College in Raleigh, North Carolina, says she's "reluctant to celebrate Barbie's new strategy because it doesn't change the...

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