Watch out, Michael Jordan and Hanes.
Another superstar athlete with Chicago connections plans to try to class up men's undershirts, briefs and boxers.
Robbins native and three-time NBA champion Dwyane Wade next year will put his name on the Wade X Naked collection. It's the first celebrity endorsement deal for underwear maker Naked Brand Group, whose chief distributor is Nordstrom.
Wade also joined the advisory board of the New York-based company, whose investors include Chicagoans. The Miami Heat guard is calling many of the shots in the rollout, having been named "creative director" for his namesake line of skivvies, or, as Naked calls them,...