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Adidas AG

Nike's Kaepernick campaign signals change in shoe politics

A pair of shoes are set aflame with a cigarette lighter, captured on video and shared widely online to protest a political statement made by the manufacturer.

The New Balance shoes were burned by their owners two years ago after a spokeswoman indicated the company's support for President Donald Trump's trade policies.

Nike now finds itself in a similar position on the other side of the political spectrum as some customers cut up its products or burn them because of the company's decision to make Colin Kaepernick the face of its "Just Do It" 30th anniversary campaign.

With the Kaepernick campaign , Nike is embracing activism and racial justice at a time...

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