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Art Institute of Chicago

To bring back visitors, museums are having to draw on their own creativity

To bring back visitors, museums are having to draw on their own creativity

We're standing in front of the painting "Black Cross, New Mexico" by Georgia O'Keeffe at the Art Institute of Chicago when our animated tour guide, Jessamyn Fitzpatrick, asks what O'Keeffe is known for. One woman in our group of eight says flowers. Another pipes up with the female anatomy. Fitzpatrick nods to both and smiles.

"She had over 2,000 paintings, and less than 10 percent were flowers," Fitzpatrick says. "The problem with that narrative is Georgia O'Keeffe was basically a pioneer of American modernism. I think her paintings are so much more multifaceted than people give her credit for."

The tour, dubbed "Badass B------," is...

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