— Only because the Rose Theater at the Lincoln Center is five stories up and the artificial snow that fell behind NFL commissioner Roger Goodell might have muffled sound like the real thing was nobody able to hear the kicking and spinning of former commissioner Pete Rozelle from his grave.
Goodell opened his Super Bowl State of the NFL press conference on Friday with a ridiculous reach: that Rozelle, who was the point man for creating the Super Bowl in the 1960s, would approve of the decision to start playing the championship in the worst winter conditions the league has to offer.
"Pete was an innovator," Goodell gushed. "He did something unprecedented when he took the NFL Championship Game and put it in a neutral site. That was a radical idea at the time and the beginning of the Super Bowl.
"I believe Pete would be very proud of where we are this week. We are doing something innovative and unprecedented, something consistent with the essence of football and the Super Bowl."
Goodell's shallow and unconvincing speech came two days before the league is tentatively scheduled to stage its first outdoor Super Bowl at a cold-weather site, MetLife Stadium in East Rutherford, N.J.
We say "tentatively" only because the league had to make it that way, since it really wouldn't be worth it to hold it during, say, a blizzard, which it obviously wouldn't be able to control with a decision like this — a decision that goes against the main reason the game was created in the first place.
So there were various contingencies to play the game either before or after a major winter storm might hit.
But to Goodell, whose mantra is "it's all about the fans," it matters not that fans who've traveled from all over the world would have to make last-minute revisions to schedules, perhaps not being able to secure a hotel room for an extra night or not being able to make the game if it's played earlier after having spent thousands of dollars on tickets and accommodations.
The owners who employ him will be getting their money either way. And because of that, so will he.
Face value of ticket prices for this year's game range from $500 to $2,600, almost all going for more than $1,000. The parking fee alone this year is $150, or $138 more than the best seats in the house cost for the first Super Bowl.
Oh yeah, surely this mutated world of excess and uncertainty is what Rozelle imagined. No question about it.
As it appears to be turning out, the region is due for some relatively mild weather on Sunday evening, which means Goodell and the NFL are catching a public relations break.
That might be the worst thing that could happen, though, for the big picture. Because that will leave the door open for more Super Bowls in more nasty February venues, such as Chicago's Soldier Field, New England's Gillette Stadium and, of course, Philadelphia's Lincoln Financial Field.
Nothing like closed airports and gridlocked highways with a wintry mix on Super Bowl weekend.
This is not to say Goodell doesn't care about the fans. He does very much. Otherwise he wouldn't have referenced their passion so much. In fact, he used the word "passion" seven times before walking off.
One word he refused to use once was "Redskins."
He was given a chance. One reporter asked: "The controversy over the [Washington] Redskins name has ramped up over this past year. We know your stance and the team's stance. What we don't know at this point is would you feel comfortable calling an American Indian a 'Redskin' to his or her face?"
Goodell responded with a tap dance.
"I've been spending the last year talking to many of the leaders in the Native American communities," Goodell said. "We are listening. We are trying to make sure we understand the issues. Let me remind you, this is the name of a football team, a football team that has had that name for 80 years, and has presented the name in a way that has honored Native Americans.
"We recognize that there are some who don't agree with the name and we have listened and respected them. But if you look at the numbers, including in Native American communities — in a Native American community poll, nine out of 10 supported the name. Eight out of 10 Americans in the general population would not like us to change the name. So we are listening. We are being respectful of people who disagree, but let's not forget this is the name of a football team."
Count the Oneida Nation among those who disagree.
"It is deeply troubling that with the Super Bowl happening on lands that were once home to native Americans, NFL commissioner Roger Goodell would use the event as a platform to insist that the dictionary-defined R-word racial slur against native Americans is somehow a sign of honor," spokesman Ray Halbritter said. "Commissioner Goodell represents a $9 billion brand with global reach, yet insists that it is somehow no big deal that his league uses those vast resources to promote this slur."
Getting back to the big business of pro football, Goodell admitted he is on board with pretty much any innovative idea that he feels would help the league, and it's monetary expansion.
"We are looking at the idea of expanding [the playoffs] by two teams to 14," he said. "There's a lot of benefits to doing that."
Untold millions of them, in fact.
So get ready, fans. Uncertain Super Bowl dates. Expanded playoffs. Expanded regular season. They're all coming to stadiums near you.