Hershey Earnings Rise as Sales Increase .
Hershey Co. raised its sales and earnings outlook for the current year, expecting momentum to carry over from a fourth-quarter where earnings rose 4.9%, helped by higher prices on its candy.

Separately, Hershey raised its dividend by 10%.

The maker of Hershey's Kisses, Reese's Peanut Butter Cups, Twizzlers and other sweets has steadily seen sales improve lately due to successful launches of new products like Reese's Minis and Hershey's Drops, and continuing to advertise behind its brands. The results have come despite a shaky consumer rebound and tough competitions larger rivals like closely held Mars Inc. and Kraft Foods Inc., owner of Cadbury.

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