More people are making it their goal to Live United.
United Way of Roanoke Valley held its annual red carpet award luncheon at the Hotel Roanoke Thursday afternoon. It's the first time campaign leaders announced how much money was raised. The total came out to $6,050,000. The donors consisted of local residents and businesses.
The money will be divvied up into the community to help families and groups in the areas of education, health and finance.
"The money was a little bit less but the fact that more people gave it felt great that people responded the way they did," says Frank Rogan, President and CEO of United Way of Roanoke Valley.
During the 2009 campaign, United Way raised $6,109,000. Staff workers say a last minute donation is what set the fundraising effort over the top that year.
WDBJ7 was recognized Thursday as the winner of The Spirit of Community Award. Past winners include Advance Auto Parts (2009), Friendship Retirement Community (2008) and Norfolk Southern Corporation (2007).
In Lynchburg, the United Way there is still recruiting donars before closing out its 2010 fundraising effort. The non-profit needs to come up with an additional $250,000 in order to reach its goal of $3.4 million.