For the first time, all floats in this year's Kinderparade will be towed either by hybrid or electric vehicles to reduce the event's emission and fuel consumption.
The Kinderparade will be held on Thursday, May 10 at 2:00 p.m. More than 7,000 are school children and marching bands will participate.
Johnson Controls is a sponsor of the parade. "Our Lithium-Ion batteries, made right here in the community, will be powering some of the hybrid and electric vehicles towing floats," said Elizabeth Rolinski, Vice President of global hybrid operations for the company's Power Solutions Business. "It's our advanced technology in action and we are proud to support Holland with our participation in this parade."
Automotive Experience, another division of Johnson Controls, is also contributing to the parade.
Parade tow vehicles are being provided by local automobile dealerships, as well as personal vehicles from members of the community. The Holland Department of Public Safety will support the green effort by clearing the route at the beginning of the parade on Segways.
The Tulip Time Festival runs May 5-12 this year.