Chicago-based MillerCoors is sending 50,000 cans of drinking water to victims of Hurricane Harvey's wrath in Texas, joining other large brewers in the relief effort.
The water, canned at a MillerCoors brewery in Trenton, Ohio, and stored at its facility in Shenandoah, Va., will be shipped to Revolver Brewing, a Dallas-Fort Worth area craft brewery that MillerCoors bought last year. From there, Revolver will use its trucks to transport the water to southeastern Texas, where it will be distributed through the American Red Cross.
MillerCoors just began canning water for disasters again in the past nine months — in a partnership with can-maker Ball Corp. — after stopping the practice years ago, said Pete Marino, the company's chief public affairs and communications officer who also serves a president of its Tenth and Blake craft beer division.
"This is our first opportunity to help in a big national disaster since we started doing this again. ... If they need us to send more, we will," Marino said.
Earlier this year, MillerCoors provided 50,000 cans of water to flood victims in Wisconsin and Illinois. The brewer has another 300,000 cans or so in Shenandoah that could be sent to Texas once the Red Cross assess which shelters are in greatest need, said spokesman Marty Maloney.
MillerCoors has a regional sales force of about 40 employees in the Houston area, Marino said. At least 10 of those workers are now displaced after their homes were damaged or destroyed, he said. The company's working to support them.
Anheuser Busch InBev announced Monday that it would send 155,000 cans of water from its brewery in Cartersville, Ga.