Jennifer Severns has joined Zócalo Group as creative director of Zócalo Studios. Severns leads a team in developing content, interactive and consumer experiences to up the buzz around clients. She joins Zócalo, an Omnicom Group word-of-mouth marketing agency and a unit of Ketchum, from Harpo Productions. She spent nine years there, leading and executing design and digital strategy for Harpo and the Oprah Winfrey Network. Before Harpo, Severns worked with clients including ESPN, Wrigley, Sony Entertainment, New Line Cinema, A&E Network, Womens Entertainment Network, HGTV, Motorola, Dove, Levi Strauss & Co., Amazon, Best Buy, Kodak, McDonalds, Dunkin' Donuts, Walgreens, and Target. She has a B.F.A. in graphic design from the University of Tennessee at Knoxville.
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