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The key to Madonnas world domination is her intuitive understanding of marketing ploys -- the lacy corset trendsetting of the 80s, the sex book in the '90s and the earth mama shpiel in the early 00s. As shes gotten older, shes relied more heavily on popular young things to bolster her image, even kissing Britney and Christina at the MTV Music Awards, and more recently tapping Justin Timberlake to sing on her new album. But that video message for Perez Hilton, where she compares herself to the gossip bloggers dog? That a new low, even for Madge from Michigan.
Coincidence? Can you imagine Madonna asking Perez Hilton who he loves more -- his new puppy or her -- via video, if she didnt have an album to promote? Neither can we.