West Coast Choppers

James is the owner of West Coast Choppers in Long Beach, a custom bike shop that caters to a star-studded clientele of actors, athletes, rock stars and anyone else who can afford the $80,000-to-$300,000 machines.<br>
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Read article on Brand X:  <a href="http://www.thisisbrandx.com/2009/07/jesse-james-goes-green-fast.html">Jesse James goes green -- oops, make that fast</a>

( Spencer Weiner / Los Angeles Times )

James is the owner of West Coast Choppers in Long Beach, a custom bike shop that caters to a star-studded clientele of actors, athletes, rock stars and anyone else who can afford the $80,000-to-$300,000 machines.

Read article on Brand X: Jesse James goes green -- oops, make that fast

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